A new logo for LIS, our BU specialized in food ingredient drying
LIS (Lesaffre Ingrédients Services) has adopted a new visual identity in line with its values and goals. Resolutely modern, more pared down and with a new colour scheme, the logo of the food ingredient drying experts has had a complete makeover.
A new logo to reflect the future strategy of LIS
Looking towards the future, this flat design logo gives off a new vibe and reaffirms European specialists’ strengths in food ingredient drying operations (spray drying, vacuum drying, encapsulation, granulation, powder mixes, etc.). Decisively simple, this new logo is easy to remember and reflects LIS’s goals: co-develop more with customers (2 overlapping circles), to group together internally and to develop as an industrial expert (grey circle) in powder making (spheres), while respecting the environment (green tones).
The logo is available in two versions:
- LIS France: Cérences site, created in 1936
- LIS Polska: Legnica site, created in 2000
Keeping the Lesaffre Ingrédients Services baseline seemed obvious; it perfectly sums up the diversity of LIS activities.
This new visual identity is currently being applied across all commercial materials and communication tools.
LIS in figures:
2 Production sites, France and Poland
13 drying towers