Domaine d'activité
Marketing
Catégorie
Human care
Localisation
Marcq-en-Barœul, France
Type de contrat
Permanent Contract
Experience
5 to 10 years

Description de l'offre

Reports to: Global Product Line Director – Vitamin K2
Position scope: Worldwide
Location: Europe (Oslo -Norway / Lille -France)

Position Purpose:
Following the integration of vitamin K2 from NattoPharma, Gnosis by Lesaffre is willing to reinforce and consolidate its leadership position, to address a strong ambition. In a more competitive market, vitamin K2 requires specific and appropriate management to reach the strategy’s ambition.
In a fast-growing market, the candidate will manage operational marketing & the implementation of the strategy, supporting the Global Product Line Director. You will ensure the growth and profitability of the vitamin K2’s product line worldwide in line with the strategy of the Business Unit.

  • Consolidate value creation with Product Line
  • Manage product portfolio / Develop products & positioning
  • Support Global Product Line Director with the implementation of the vitamin K2’s strategy
  • Elaborate all marketing support / tools to launch / relaunch Products
  • Conduct studies / analysis to better understand Market & Competition

Key Missions:

  • Generate value creation for the BU while managing the product portfolio (working closely with Operations, Supply Chain, Controlling…)
  • Develop product pricing & positioning strategies
  • Recommend the nature & scope of present and future product lines, by reviewing product specifications & requirements
  • Analyze the performance of products’ line and make proposals to develop growth
  • Generate new ideas that grow market share
  • Assess market competition
  • Provide source data for product line communication by defining product marketing communication objectives
  • Translate Marketing strategy into detailed requirements and prototypes
  • Create report / graphs / … to analyze product portfolio and propose recommendations
  • Develop strong relation with the different Market Managers to align the Product Strategy to answer Market needs
     

Qualifications

  • Experienced in a Marketing position (Product Manager, Marketing specialist…), using marketing tools
  • Ability to manage all aspects of a successful product line throughout its lifecycle
  • Good communication skills (verbal and written)
  • Strong analytical skills
  • Business & controlling acumen
  • Ability to understand industrial & supply chain topics
  • Creative, generating new and innovative ideas
  • Open-minded and capable of working in a multi-cultural environment and in a transversal mode
  • Curious, Rigorous, Organized
  • Open to travel 
  • Fluency in written and spoken English is mandatory 

Description de l'entreprise

For over 30 years, Lesaffre has been involved in Human Health & Nutrition as part of its ambition to Better Nourish and Protect the Planet. In November 2018, Lesaffre acquired Gnosis Advanced Biotech and officially combined it with Lesaffre Human Care to form a new Business Unit named Gnosis by Lesaffre. In May 2021, Lesaffre acquired NattoPharma to continue to strengthen its Human Health & Nutrition business
At Gnosis by Lesaffre, we are committed to cultivating and to delivering nutritional actives, probiotics, and nutritional and functional yeasts that benefit human health and wellbeing, thanks to the power of microorganisms and biotransformation processes like fermentation. Put differently, we explore life to improve living. 

Our vision: At Gnosis by Lesaffre, we strive for a world that moves better, digests better, ages better, feels better, and, ultimately, lives better thanks to microorganisms and biotransformation.