Category
Baking
Location
Guangzhou, China
Contract type
Fix term contract

Job description

  1. Work with craft end user in the designated area to successfully spec-in or influence end user to qualify Lesaffre’s product into their and product drawing. 深度影响终端用户使各区的渠道终端以乐斯福产品作为烘培原料标准。
  2. Increase territory’s Lesaffre influence by ecosystem partnership and advocate sustainability and innovation through regional market deep dive. 结合烘焙行业的生态链,通过与合作伙伴的合作,对区域市场的深度挖掘,确保产品的可持续发展与创新
  3. Assess customer needs to recommend appropriate products/services while investigate new applications or improvements to products with customers. 鉴别客户需求,向客户推荐合适的产品与服务,并持续优化。同时,挖掘产品应用的新场景
  4. Contribute to the fast growth of China business with process management, analytical and strong implementation skills, customer-orientation, and collaborative approaches. 通过对业务渠道的梳理、分析、高效的执行力,以客户为导向,抓取中国快速发展的各区业务机会
  5. Implement strategic marketing projects and events to ensure marketing activities are executed smoothly. 执行市场营销各项活动,确保市场活动的顺利开展
  6. Assess regional market’s needs for practice development and management and identify strategic areas of opportunity to offer value-added programs for end user. 评估各区市场的终端用户需求并策略性的提供相关技术增值服务以及市场活动宣传的支持
  7. Implement and assist SOPs for regional strategic events and other promotion activities. 执行并协助区域市场营销活动和其他市场推广活动
  8. Conduct thorough market research to support new product development. 进行全面的区域市场调研,以便支持新产品开发需求。
  9. Coordinate with internal & external partners to ensure each project is on track. 协调内部跨部门合作以及外部合作伙伴,确保每个项目/活动的正常运行
  10. Closely monitor regional craft market trends to secure competitive advantage. 密切关注区域零售市场趋势/洞察,确保乐斯福的市场竞争优势
  11. Support line manager on marketing activities such as media promotion, promotion tool arrangement (brochure, translation, exhibition take-away) 支持部门经理的市场推广,如行业媒体推广活动、宣传工具的制作(宣传册、翻译、展会物料等)
  12. Support line manager on other assigned projects and tasks. 协助部门经理完成其他指派的项目和任务。

Qualifications

  1. Bachelor and above degree in business administration, marketing or related field. 学士及以上学位,工商管理、市场营销或相关专业。
  2. Minimum 3 years and above working experience in FMCG or top tier manufacturing, experienced in commercial function such as marketing or sales is highly preferred. 至少3年以上快速消费品工作经验或顶级制造,经验丰富的商业市场或销售等功能是高度优先
  3. Good business acumen, sufficient analytic skills, and proactive attitude. 良好的商业头脑,充分分析技能和积极的态度。
  4. High willing to embrace change and try new ways, take initiative, and have sense of responsibility, hard work. 高愿意接受改变,尝试新方法,积极主动,有责任心,努力工作。
  5. Good interpersonal communication and coordination skill. 良好的人际沟通和协调能力。
  6. Good skills on office software using. 良好的办公软件使用技巧。
  7. Experienced in project management. 项目管理经验。
  8. Fluent communication in English, CET4 or above. 流利的英语交流能力,英语四级及以上

Company description

乐斯福集团成立于1853年,来自法国北部、具有160多年历史的企业,已经成为一家跨国公司,致力于为全世界提供烘焙、营养健康、调味品等优质产品以及解决方案。集团的业务活动包括:生产并销售酵母、酵母抽提物、麦芽、烘焙配料及为农产品加工业提供技术服务;并在其核心业务——酵母及麦芽的基础上,又开发了独家的生物转换技术。其中,酵母、烘焙配料和酵母抽提物居世界领先地位。产品应用于烘焙业、酿酒业、食品营养品、发酵培养基及动物饲料五大应用领域。目前,乐斯福集团已发展成为在世界居领先地位的跨国发酵工业集团,在世界五大洲的50余个国家分布有约100家公司, 在26个国家分布有60多家生产厂,销售网络遍及世界各地,产品分销至185个国家。全球员工超过10,000人。历史悠久的燕牌酵母是世界名牌产品,已成为集团的象征。

乐斯福在中国事业的崛起始于30多年前,目前产品系列包括烘焙和面点酵母,面包和馒头改良剂,乐斯福还提供与营养健康相关的各种产品与服务:食物用酵母提取物、微生物与细胞培养用高性能营养品、人畜营养用/农作物防护用酵母及益生菌、啤酒葡萄酒及可再生燃料用酵母等。
2010年,乐斯福管理(上海)有限公司成立,统管乐斯福在中国的人力资源、销售、市场、财务、运营管理等所有业务。
上海总部: 乐斯福管理(上海)有限公司统管乐斯福在中国的所有业务。
5个地区分公司: 位于广州、上海、北京、沈阳和香港,统管当地市场,业务和客户服务等。
4个烘焙中心: 立足北京,上海,广州,香港。烘焙中心为乐斯福中国实现产品研发,技术支持,客户和经销商培训等各种重要职能。
5个现代化工厂: 分别位于安徽明光,广西来宾,广西崇左。

更多公司信息,请浏览我们的公司网站:http://www.lesaffre.com.cn

Lesaffre group was founded in 1853, a 166-year-old French group based in Northern France has now become a multi-national and a multicultural company that is committed to providing the best in each of its business areas: baking, nutrition and health, flavours and fermentation.

Lesaffre started its business in China over 30 years ago. Beyond yeast and bread improvers, Lesaffre offers a full range of products and services related to nutrition and health: yeast extracts for food savory and high performance nutrients for micro-organism and cell cultures, yeasts and other probiotics for human and animal nutrition, crop protection, yeasts for beer, wines, and renewable fuels, etc.

In 2010, Lesaffre Management (Shanghai) Co., Ltd. was set up to manage Lesaffre’s business in China, from human resources, sales& marketing, to finance and operation management.
China headquarter: based in Shanghai, managing all Lesaffre business in China
5 regional sales offices: Shanghai, Guangzhou, Beijing, Shenyang and Hong Kong, managing business, implementing marketing initiatives and providing sales services to our customers in China, Hong Kong & Taiwan
4 baking centers: in Beijing, Shanghai, Guangzhou and Hong Kong, providing R&D and technical support, training and technical services to our customers.
5 modernized plants: Anhui Mingguang, Guangxi Laibin, Guangxi Chongzuo.

For more information about our company, please visit our website: http://www.lesaffre.com.cn